Every year, Coachella revelers make nan thrust to Indio, California, for nan biggest philharmonic show of nan season.
And connected their cruise on Interstate 10 to nan iconic Empire Polo Club, they are met pinch chaotic advertisements from nan latest Coachella performers to get a tease of what’s to travel erstwhile nan show officially kicks off.
With headliners for illustration Sabrina Carpenter, Justin Bieber and Karol G, this twelvemonth had nary shortage of advertisements to hype up fans arsenic they neared nan Southern California desert.
From Ethel Cain invoking nan devil to Major Lazer’s cheeky Ozempic joke, present are nan astir chaotic Coachella 2026 advertisements placed en way to Indio.
Ethel Caine
Florida-raised vocalist Ethel Cain nailed nan unhinged vibes pinch an eerie advertisement placed en way to nan Coachella Valley Music and Arts Festival.
“Go spot Ethel Cain aliases nan Devil will get you,” nan 28-year-old wrote alongside a drafting of a woman carrying a scythe.
The Southern Gothic creation reportedly plays connected nan infamous motion recovered on Interstate 65 that warns, “Go to religion aliases nan Devil will get you.”
CMAT
Ciara Mary-Alice Thompson, amended known arsenic CMAT, brought a small cognition pinch her Coachella billboard.
The Irish musician put her practice connected afloat show pinch a message successful Gaelic book that read, “Coachella, don’t beryllium a b*tch,” alongside a floating mouth.
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However, nan 30-year-old “Stay For Something” vocalist besides made judge to springiness nan US a small motion by including a red, white, and bluish colour scheme.
Major Lazer
Electronic creation and DJ group Major Lazer – which is made up of Diplo, Ape Drums and Walshy Fire – kept their Coachella advertisement consecutive to nan point.
“Come shingle that lil Ozempic ass Sunday 6 p.m. astatine Major Lazer,” nan trio wrote successful nan bluish bubble of a delivered iMessage.
Katseye
Unlike different 2026 Coachella performers, nan world woman group Katseye commissioned 2 advertisements on Interstate 10 – and they couldn’t beryllium much different.
The first features Mona Lisa, pinch acrylic nails and all, sipping connected a cup of beverage pinch her pinky up.
As for nan second, it features nan words “Sahara’s Gnarly” successful greenish goo.
Both advertisements are a motion to their 2 deed singles, “Pinky Up” and “Gnarly,” and nary uncertainty hyped up Katseye fans up of nan group’s Coachella debut connected Friday night.
Addison Rae
She’s rolling successful dough.
Addison Rae’s billboard, which went up en way to Indio up of her Coachella debut, features nan “Diet Pepsi” singer’s look in nan halfway of a $1 cardinal bill.
The bill’s text, meanwhile, features nan “Money Is Everything” singer’s first sanction successful bluish connected 1 broadside and “The United States of Addison” connected nan other.
Of course, Rae besides reminded concertgoers to spot her performances connected nan main Coachella shape connected some Saturday nights of nan two-weekend festival.
Karol G
Colombian vocalist Karol G, who became nan first Latina creator to header Coachella erstwhile she was announced backmost successful September, commissioned 10 billboards to thief observe her history-making sets.
While 1 shows nan reggaeton hitmaker relaxing connected a hammock, different features a Tabasco vessel called “Spicy Latina Flavor” that spells retired nan “Única” singer’s sanction successful burning basking sauce.
Her different signs characteristic a female pulling up her vessel apical to uncover nan words “Sunday Goes Latina,” while yet different shows Karol G wrapped successful cords while connected nan telephone “calling each papasitos.”
The “Provenza” vocalist is scheduled to execute her first Coachella group connected Sunday night, followed by different nan pursuing weekend.
Justin Bieber
To people his first clip headlining a group astatine what fans person dubbed Bieberchella, Bieber descended connected Indio pinch a fewer elemental advertisements emblazoned pinch nan title of his Grammy-nominated July 2025 record, “Swag,” successful orangish and pink.
However, it was nan collaboration betwixt nan soft portion institution Olipop and nan flushable butt swipe marque Good Wipes that really caught everyone’s eyes.
“Justin lawsuit your peaches get excessively dusty,” that advertisement read successful a cheeky motion to nan 32-year-old “Peaches” popular star.
Sabrina Carpenter
While not chaotic, an honorable mention includes Carpenter’s awesome bid of billboards.
The first, successful each reddish text, reads, “This adjacent advertisement is gonna rustle your” pinch nan connection “mind” punched out.
Then, a small farther down nan interstate, nan 26-year-old “Espresso” vocalist is featured sprawled crossed a 2nd advertisement connected her belly successful a dazzling metallic minidress and precocious heels.
“She told you she’d travel again!” nan 2nd 1 teases.