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Paramount and nan UFC, which kicked disconnected a splashy authorities woody past January, person agreed to grow their business to Canada.
The description covers 13 UFC “numbered events,” which person traditionally been known arsenic pay-per-views. Under nan Paramount deal, UFC action is included for each subscribers to Paramount+, pinch nary other charge. typically characteristic title bouts connected nan main cards and showcase UFC’s biggest stars.
“Together we’re going to make it easier than ever for fans successful Canada to watch nan biggest fights successful nan sport,” UFC CEO Dana White said successful a statement. “I emotion Canada and I’m very excited for nan fans to beryllium capable to bask nan Paramount experience.”
Rodrigo Mazón, Paramount+’s caput of direct-to-consumer successful Latin America and Canada, said nan description “lets america service a profoundly engaged MMA audience, while reinforcing what Paramount+ is built for: premium unrecorded sports and globally applicable entertainment.”
Details connected nan first UFC events streaming connected Paramount+ successful Canada will beryllium announced later this year, nan companies said.
In 2025, soon aft closing its merger pinch Skydance, Paramount clinched a 7-year woody pinch nan UFC arsenic nan mixed martial arts circuit was wrapping its woody pinch ESPN. The $7.7 cardinal agreement, spanning nan U.S. and Latin America, signaled to Hollywood and nan sports world that nan David Ellison-led Paramount, which now is looking to adjacent a acold bigger merger pinch Warner Bros. Discovery, was a awesome caller subordinate connected nan media scene.
While Paramount+ has grown steadily and successful immoderate ways punched supra its weight, nan streaming work remains connected nan 2nd tier, lagging down Netflix, Disney+, Prime Video and HBO Max. Ellison is making a number of fierce moves designed to boost nan company’s opinionated successful streaming.
The UFC has been nan apical unrecorded tie connected Paramount+ since nan streams began astatine nan commencement of 2026. Paramount says much than 10 cardinal households person watched much than 100 cardinal hours of UFC programming connected Paramount+. Because nan anterior woody pinch ESPN required an other pay-per-view fee, connected apical of an ESPN+ subscription, viewership connected nan comparatively cheaper Paramount+ setup has been much than 15 times nan mean for pay-per-views complete nan past 2 years, nan institution said.
