Blake Lively claims ‘mean girl’ smear campaign cost her $300M

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Blake Lively claims Justin Baldoni and Wayfarer Productions’ alleged “mean girl” smear run has costs her almost $300 cardinal successful mislaid profits and imaginable income.

The “Gossip Girl” character claims she suffered a important financial toll “in an magnitude of astir $36.5 to $40.5 million” owed to Baldoni’s alleged usage of “the retaliatory phrases ‘tone deaf,’ ‘bully,’ and ‘mean girl'” successful his efforts to harm her reputation, tribunal documents revenge connected April 17 reveal.

Citing her master Dr. Ashlee Humphreys — a professor of trading communications astatine Northwestern University — Lively besides claims Baldoni’s lawyer Bryan Freedman’s “retaliatory” statements made on nan people of their tense “It Ends With Us” feud person costs her “in an magnitude calculated astatine $24,375,267.”

Blake Lively (pictured supra astatine nan “It Ends With Us” London premiere successful August 2024) claims she mislaid astir $300 cardinal arsenic a consequence of nan smear run allegedly orchestrated by Justin Baldoni. Getty Images for Sony Pictures
Lively, pictured supra connected May 2, 2024, claims successful tribunal documents that Baldoni’s alleged usage of “retaliatory” phrases calling her “tone deaf” and a “bully” costs her a financial toll that amounts to $40.5 million. Getty Images for Tiffany & Co.

Humphreys reached nan calculated magnitude successful damages by quantifying nan scope of nan statements done its online impressions, and coming up pinch “particular dollar damages.”

In position of income, she claims her estimated damages adjacent location betwixt $34.3 cardinal to $87.8 million, reports Fox News.

Her experts declare nan mostly of that mislaid income — which includes workplace films, independent projects and a constricted TV bid — is simply a consequence of mislaid opportunities betwixt August 2024 and August 2029.

She besides claims that nan estimated damages to her income beryllium location betwixt $34.3 cardinal to 87.8 cardinal arsenic a consequence of her “It Ends With Us” (seen above) feud pinch Baldoni. ©Sony Pictures/Courtesy Everett Collection
Lively, pictured supra successful “it Ends With Us,” adds that her companies, Betty Buzz/Betty Booze and Blake Brown, suffered losses ranging from $39.6 cardinal and $143.5 million. ©Sony Pictures/Courtesy Everett Collection

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She besides claims her companies, Betty Booze and Blake Brown, suffered losses ranging betwixt $39.6 cardinal and $143.5 cardinal successful profits owed to nan ineligible battle.

Additionally, nan character is seeking location betwixt $250,000 and $400,000 for nan “pain and suffering, beingness pain, and humiliation” she allegedly suffered arsenic a consequence of nan alleged smear campaign.

In total, Lively is seeking complete $290 cardinal successful damages — a monolithic leap from her November 2025 declare that nan alleged smear run costs her $161 million.

Baldoni’s attorneys person responded to Lively’s claims of a smear campaign, arguing that nan allegations against Lively (seen supra successful an question and reply pinch a journalist) “were wide circulated” earlier she began moving pinch Baldoni. Kjersti Flaa/YouTube
Baldoni and Lively will spell to proceedings complete her claims of breach of contract, retaliation and aiding and abetting successful retaliation connected May 18. ©Sony Pictures/Courtesy Everett Collection

Baldoni’s attorneys deed backmost astatine Lively’s claims successful an April 17 filing, arguing that Lively being branded a “‘mean girl,’ ‘bully,’ difficult to activity pinch aliases ‘tone deaf'” online “did not origin further harm to her existing reputation” arsenic nan accusations surrounding Lively’s characteristic “were wide circulated earlier Lively” began moving pinch Baldoni and Wayfarer.

Reps for Lively and Baldoni did not instantly respond to Page Six’s petition for comment.

While a judge presiding complete their lawsuit threw retired 10 of Lively’s 13 claims, nan brace are group to spell to proceedings complete nan 3 remaining claims — breach of contract, retaliation and aiding and abetting successful retaliation — connected May 18.

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