6 days ago
EXCLUSIVE: UTA has signed outdoor creator Steven Rinella and his media institution MeatEater.
Rinella’s MeatEater show ran connected nan Sportsmen Channel for six seasons earlier switching to Netflix successful 2018, and he has presented nan likes of Hunting History for History Channel.
He is known for posting contented online for outdoor enthusiasts, and has built retired his business into a multi-media cognition spanning video, podcasts, publishing, commerce and unrecorded experiences.
UTA will correspond Rinella and MeatEater crossed integer video and audio, including the MeatEater Podcast, which often ranks a apical 5 sports podcast connected Spotify, and activity caller creative, commercial, and maturation opportunities successful strategical marque partnerships, tv and unrecorded touring.
In summation to Rinella, MeatEater’s talent roster includes a twelve full-time creators crossed its podcast and show slate.
“Driven by Steven Rinella—a singular storyteller, history buff, conservationist, podcaster, and creator—and backed by an awesome activity team, MeatEater’s built a profoundly loyal community,” said Oren Rosenbaum, Partner and Co-Head of UTA Creators. “We’re excited to partner pinch a marque whose assemblage doesn’t conscionable travel nan lifestyle; they unrecorded it.”
“MeatEater has uniquely positioned itself arsenic a starring media marque ace serving conservation-minded Americans who hunt, fish, and lead their champion lives successful nan outdoors,” said MeatEater CEO Jason Bergsman. “We’re pleased to partner pinch nan squad astatine UTA to supply our passionate fans pinch moreover much opportunities to prosecute pinch nan MeatEater marque wherever they watch, listen, read, and gather.”
The 14th play of MeatEater is group to motorboat connected MeatEater’s YouTube channel, which has 1.8 cardinal subscribers; connected a branded FAST transmission that runs connected Samsung TV, Amazon, Roku, Dish, and Vizio; ad-funded streamers specified arsenic Roku and Tubi; and connected linear TV.
In podcasting, MeatEater launched 17 bid past twelvemonth crossed 9 podcast feeds and claims to nutrient an mean of 8 hours of contented each week for nan YouTube podcast channel. These see Bear Grease, hosted by Clay Newcomb, which explores confederate outdoor civilization and caller release Blood Trails, a existent crime series. Another play of MeatEater’s American History Podcast series launches this summer, featuring nan chronicles of gunfighters successful nan American West, hosted by bestselling writer Bryan Burrough, who is represented by nan Wylie Agency moving pinch CAA.
