Travis Kelce is back for his 14th season — and this clip he’ll beryllium bringing his manner A-game.
The Kansas City Chiefs star, 36, is teaming up pinch Tommy Hilfiger for a monolithic business that will widen done his 2026-2027 shot season.
In a property release, Hilfiger announced that Kelce will service arsenic nan Americana brand’s newest world marque ambassador and imaginative collaborator.
As such, he will look successful “a bid of campaigns shaped by relentless optimism, endless curiosity and a belief successful dreaming big” this autumn and will creation his ain capsule postulation that “reimagines elevated Tommy icons” adjacent spring.
Plus, shot fans and Swifties alike tin expect Kelce to beryllium wearing a Hilfiger creation during each of his passageway walks this season.
“Travis Kelce is 1 of nan astir magnetic figures successful athletics and civilization today,” nan designer said successful a release. “He is astatine nan forefront of a caller procreation of athletes expressing themselves done style, pinch a down-to-earth value that group instantly link with. I’m excited to spot really he brings his fearless, fun-loving and bold return connected Prep Made Current to fans astir nan world.”
Kelce besides hinted astatine what fans tin expect to spot from his forthcoming postulation successful a statement. “I’ve agelong admired Tommy Hilfiger arsenic an iconic American brand,” he said.
“Ever since precocious school, erstwhile I utilized to inquire my mom to bargain Sailing Gear jackets, I’ve been drawn towards nan brand’s assured style and complete nan years person respected its expertise to beryllium classical and accordant while still evolving,” he added. “Getting to activity pinch Tommy and put my ain twist connected timeless pieces, successful a measurement that feels original for today, is simply a dream travel true.”
The “New Heights” podcast big is nan latest to subordinate nan Hilfiger family, pinch past ambassadors including Taylor Swift BFF Gigi Hadid, arsenic good arsenic chap athletes Lewis Hamilton and Rafael Nadal and Zendaya and Damson Idris.
The ambassadorship, however, is not nan first clip nan Super Bowl champ has dipped his toed successful nan manner world. Besides being known for his ain flashy style, he launched a manner marque called Tru Kolors successful 2019 and, successful 2025, released a collaboration pinch American Eagle.
When asked for specifications astir his wedding to Swift, which is rumored to return spot this summer, nan eponymous designer declined to remark to WWD, but told nan manner waste and acquisition that it’s “to beryllium determined” if nan tight extremity will make his runway debut this September.