2 days ago
Oscar adds a caller award, not for moviemakers but alternatively nan theatres that show their films.
Well, it is not exactly an Oscar, but alternatively a caller grant that “celebrates” moviegoing and nan awesome contented of nan theatrical experience.
The Academy of Motion Picture Arts and Sciences announced today: The Academy Marquee List, which is simply a world grant “designed to admit nan astir singular movie theaters astir nan world and grant nan very champion successful exhibition”. The Academy says it will admit theaters that supply exceptional assemblage experiences, sphere cinematic history and service arsenic taste anchors successful their communities.
The initiative, which launches successful nan outpouring of 2027 conscionable arsenic nan Academy celebrates its 100th day year, was projected by AMPAS Directors Branch Governor Jason Reitman who precocious became an “exhibitor” himself aft spearheading an effort to prevention nan iconic Fox Village Westwood Theatre aft its lease statement pinch Regency Theatres ended and nan L.A. Historical Landmark’s early became a large mobility mark. Reitman brought successful 30+ celebrated filmmakers including specified names arsenic Steven Spielberg and Christopher Nolan to lend to nan cause, prevention nan theatre, and stock portion ownership pinch nan dream of reopening nan landmark successful 2027 successful an operating business now pinch American Cinematheque which has helped prevention specified different movie palaces arsenic nan Egyptian successful Hollywood and nan Aero successful Santa Monica. There is dream
This admirable AMPAS effort to bring overmuch needed nickname to nan movie going acquisition will see 25 theaters from nan United States and 25 world theaters. A committee of Academy members crossed each branches will prime nan theaters, and these will beryllium approved by nan Academy’s Board of Governors.
“We are thrilled to motorboat nan Academy Marquee Theater List, which will observe moviegoing and grant theaters that bring communities together done nan powerfulness of cinematic storytelling,” said Academy CEO Bill Kramer and Academy President Lynette Howell Taylor. “From classical movie palaces, to multiplexes, to independent cinemas, nan Academy Marquee Theater List will admit nan champion movie theaters astir nan world and merge our world movie industry. We are profoundly grateful to Governor Jason Reitman for sharing nan thought for this programme and to nan full Board of Governors for their guidance and support successful launching this initiative.”
Eligible movie theaters must beryllium brick-and-mortar theaters that run year-round and tin beryllium located anyplace successful nan world. Theaters whitethorn show first-run films aliases repertory screenings. A maximum of 10 theaters operated by nan aforesaid theatre concatenation aliases proprietor whitethorn beryllium submitted successful a azygous submission rhythm but it will see a interest per submission.
The information criteria for nan movie theaters see nan pursuing factors: Community engagement, Visual and audio presentation, Programming Diversity, inclusion and accessibility, Historic significance, and preservation, Theater design, lighting, conditions, and Concessions. Selected movie theaters won’t beryllium getting an existent Oscar statuette aliases needfully immoderate nickname of nan Academy Awards themselves, but will beryllium featured connected nan Academy’s integer platforms, including its website and societal media channels, and will person a beingness certification to show successful their lobbies.
The exertion is disposable now, pinch a deadline of Tuesday, August 25, 2026, astatine 5pm PT. As noted location is simply a interest per submission but an early vertebrate discount (theatres cognize all about that), pinch a gradual exertion schedule: Early: US $250 Monday, June 1 – Tuesday, June 30 Regular: US $350 Wednesday, July 1 – Friday, July 3 Late: US $450 Saturday, August 1 – Tuesday, August 25.
I applaud this initiative. The pandemic surely took its toll connected our awesome theatres conscionable present successful L.A. The Landmark theatres connected Pico closed, Arclight went retired of business, nan Cinerama Dome remains boarded up since 2020 pinch its early still unknown, and nan Bruin crossed nan thoroughfare from nan Village successful Westwood is besides quiet (its Regency lease besides expired) contempt a little comeback erstwhile Barbie brought nan crowds backmost there. This is simply a problem astir nan world but if putting nan Motion Picture Academy’s bully housekeeping seal of support connected nan champion theatres astir nan globe it could besides promote nan accumulation organization to make judge each their movie houses and multiplexes are arsenic state-of-the-art arsenic imaginable and an acquisition that promotes seeing movies wherever they should be seen.
The Academy itself has 1 of nan champion theatres successful nan world, nan Samuel Goldwyn, correct successful its building connected Wilshire, and that is wherever films get their charismatic Oscar screenings. Sadly excessively fewer members partake of nan opportunity to spot these movies successful nan champion imaginable conditions connected that large screen, excessively often contented to watch movies connected nan Academy’s digtial screening room. Fortunately Home Theatre Systems aren’t eligible for this award.
