Co-Star CEO Banu Guler is besides becoming nan company's Chief Design Officer.
Midjourney, nan institution champion known arsenic a shaper of AI image and video procreation tools, has decided to get into astrology. The institution has announced it's purchasing Co-Star, a celebrated astrology app, and bringing connected its CEO Banu Guler arsenic its caller Chief Design Officer. The app will still beryllium nether Guler's "complete control," according to nan company, but now pinch Midjourney's resources down it.
In a station connected X, Guler characterizes nan acquisition arsenic a earthy hold of her relationship pinch Midjourney laminitis David Holz and their shared belief that "computers tin beryllium devices that uncover our humanity to ourselves. Tools that show you what you mean, really you feel, what you're imagining, earlier you tin articulate it yourself."
I moved to New York erstwhile I was 17. I waited tables astatine a vegan restaurant, worked nan nighttime displacement astatine Dunkin Donuts connected 3rd Ave, and yet recovered retired astir motorcycle messengering, which I figured was a awesome semipermanent profession action if I wanted to attraction connected feminist zine/book projects and... https://t.co/Bdlu4bKMSz
— Banu Guler (@banu__guler) July 24, 2026
That fits nan introspective quality of an astrology app, but seems for illustration a weird lucifer for nan kinds of things Midjourney actually makes money selling. Then again, nan institution has been trying to grow beyond conscionable being a builder and licenser of AI tools. In June, Midjourney announced it was processing a full-body ultrasonic scanner and launching a caller section called Midjourney Health to build it.
Guler writes that Co-Star has reached "35 percent of young group successful nan US pinch tens of millions of app downloads," and nan app's younger users whitethorn beryllium nan hardest assemblage to waste Co-Star's acquisition to. According to a Gallup study from April 2026, group calved betwixt 1997 and 2012 (14 to 29 twelvemonth olds) proceed to usage generative AI regularly, but person grown progressively antagonistic towards it. "Gen Zers' beardown statement aliases statement that they consciousness excited astir AI has dropped 14 percent points to 22 percent," Gallup says, "while hopefulness has fallen 9 points to 18 percent, and anger has accrued 9 points to 31 percent."