1 month ago
Anonymous Content has brought successful erstwhile apical Paramount communications executive Liza Burnett Fefferman arsenic Chief Communications and Marketing Officer. The guidance and accumulation company’s President and CEO Darren Walker made nan announcement astatine a companywide municipality hallway this morning.
This is simply a recently created role. Anonymous Content, which had been relying solely connected extracurricular PR firms, will now create a centralized communications and trading statement nether Fefferman who will study to Walker and service connected his executive activity team.
“Liza is simply a unit – truthful galore trusted colleagues recommended her, and it became instantly clear why,” Walker said. “She’s a large thinker, strategical powerhouse and exceptionally resolute successful mounting nan highest bar. I americium elated to partner pinch personification of Liza’s caliber, acquisition and integrity arsenic we build connected Anonymous Content’s bequest and floor plan its adjacent chapter.”
Most recently, Fefferman was EVP, Communications for Paramount’s Showtime/MTV Entertainment Studios, managing corporate, strategy, media relations, crisis, internal, societal impact, programming, user insights and awards for nan portfolio, which included nan studios limb arsenic good arsenic MTV, Comedy Central, Paramount Network, Smithsonian Channel, CMT, Pop TV, TV Land and Logo. She besides was nan Co-Head of MTV Documentary Films, which she founded. She near successful August, connected nan eve of Skydance’s acquisition of genitor Paramount Global.
During her much than 9 years astatine Paramount and predecessor Viacom, Fefferman worked connected specified signature bid arsenic nan Yellowstone franchise, South Park and The Daily Show, with the labels nether her purview earning 193 Emmy nominations and 50 wins arsenic good arsenic 7 Oscar nominations and 2 Peabody Awards.
“Anonymous Content’s enviable talent roster, culture-defining films/series/commercials and imaginative independency are unmatched,” Fefferman said. “When Darren approached me, I jumped astatine nan opportunity to activity astatine a institution I profoundly respect pinch a visionary and transformative leader I’ve agelong admired and a singular agelong word finance partner successful Emerson Collective.”
Prior to Paramount, Fefferman held elder positions astatine RADiUS-TWC, Samuel Goldwyn Films and The Weinstein Company. She began her profession astatine Dan Klores Communications wherever she created DKC/Film.
