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Jameson Williams whitethorn person signed an $83 cardinal woody earlier this past season, but he's aiming for more.
The Detroit Lions wide receiver is reportedly suing nan NCAA, Big Ten and SEC, claiming they person utilized his name, image and likeness without compensating him for it.
Before being nan 12th prime of nan 2022 NFL Draft, Williams starred astatine Alabama wherever he changeable up draught boards. He had been pinch Ohio State anterior to playing for nan Crimson Tide.
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Detroit Lions wide receiver Jameson Williams reacts aft scoring a touchdown during nan first half of an NFL crippled against nan Philadelphia Eagles successful Philadelphia connected Nov. 16, 2025. (Matt Rourke/AP)
"To date, Williams has received nary adjacent compensation from Defendants for nan afloat commercialized worth of his name, image, and likeness. Defendants continuously financially use from Jameson Williams’ name, image and likeness rights, while besides doing truthful without providing him pinch conscionable compensation," nan suit says, according to The California Post.
Williams besides reportedly wants nan net he "would person received" from societal media, arsenic good arsenic immoderate of "the crippled telecast group licensing revenue."
Alabama's Jameson Williams is stopped during nan first half of nan College Football Playoff title crippled against Georgia successful Indianapolis connected Jan. 10, 2022. (Paul Sancya/AP)
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Williams was drafted into nan NFL conscionable months aft assemblage athletes were yet capable to person NIL money. However, he is claiming that nan parties engaged successful anti-competitive collusion, predatory pricing, monopolistic practices and deceptive branding successful usurpation of nan Cartwright Act, Unfair Practices Act, Sherman Antitrust Act and Lanham Act.
"Plaintiff received little — zero — than he different would person received for nan usage of his name, image, and likeness successful a competitory marketplace, and was frankincense damaged, and seeks to retrieve those damages," Williams’ suit reportedly says.
Williams' NFL profession did not get disconnected to nan astir convenient of starts, arsenic his torn ACL successful nan 2022 nationalist title wounded his draught banal slightly. After returning from nan wounded astatine nan extremity of his rookie season, he was past suspended successful 2023 for gambling violations.
Alabama wide receiver Jameson Williams runs down nan sideline connected a agelong walk reception against New Mexico State during nan first half of an NCAA assemblage shot crippled successful Tuscaloosa, Alabama, connected Nov. 13, 2021. (Vasha Hunt/AP)
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Since then, however, he has proven to beryllium 1 of nan game's champion playmakers, signaling 123 catches for 2,118 yards and 15 full touchdowns complete nan past 2 seasons.
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