Gwyneth Paltrow, 53, bares it all and drops her towel in cheeky new Goop promo

Gwyneth Paltrow fto her towel gaffe successful a cheeky caller advertisement for Goop.

In Thursday’s Instagram promo, nan character stood successful a section of wildflowers pinch bedewed hairsbreadth and a towel wrapped astir her arsenic she scrolled connected her phone.

As nan “Marty Supreme” star, 53, turned her backmost to nan camera, nan cloth fell and astir revealed her backside.

The footage quickly trim to nan Goop Beauty logo.

“Want to ablution pinch us?” nan caption asked societal media users. “The adjacent summation to your regular ritual is dropping soon.”

The Oscar victor showing immoderate tegument comes 1 period aft she flaunted her toned bikini body during a yacht day successful Italy.

During nan June outing pinch husband Brad Falchuk, Paltrow sported a achromatic two-piece bathing suit arsenic she sunbathed.

She antecedently said to British Vogue successful 2023 astir her plans to “embrace aging” contempt nan “double standard” successful Hollywood.

“This thought that we’re expected to beryllium stiff successful clip is truthful weird,” Paltrow explained. “It’s handsome to spell grey [as a man], but for women it’s like, ‘What do you scheme to do astir your wrinkles and your aging skin?”

She clarified, “I don’t want to erase clip from nan life I’ve lived, and I don’t person to beryllium wrinkle free.”

The erstwhile year, Paltrow made headlines for stripping down wholly connected her 50th birthday, wearing thing but golden assemblage paint.

“I consciousness truthful bully turning 50, and this is astir expressing that consciousness of power and optimism that I’m experiencing,” she gushed.

Ahead of her milestone birthday, Paltrow told her followers her “body [is] a representation of nan evidence of each nan days” she’s lived.

She called it “a postulation of marks and irregularities that dog-ear nan chapter,” adding, “[I’m] scarred from oven burns, a digit smashed successful a model agelong ago, nan birth of a child. Silver hairsbreadth and good lines.”

The Emmy victor concluded, “I judge nan marks and nan loosening skin, nan wrinkles. I judge my assemblage and fto spell of nan request to beryllium perfect, look perfect, defy gravity, defy logic, defy humanity. I judge my humanity.”