4 months ago
The UK’s Global Media Group has acquired The Overlap, nan sports media web founded by erstwhile England and Manchester United shot subordinate Gary Neville.
Global, which calls itself Europe’s biggest power group and is down nan celebrated News Agents podcast, has taken a mostly liking successful The Overlap and nan caller outfit will beryllium co-chaired by Neville and Global Group CEO Simon Pitts, with Scott Melvin as lead Executive Director. Financials and percent liking of nan woody were not disclosed. The Overlap was antecedently financially backed by Miroma Group but nan group has now exited its stake.
Going forwards, nan thought is for The Overlap to go a media web spanning brands and channels crossed different sports, while utilizing Global’s information insights and advertisement sales. In this vein, The Overlap could go a akin beast to Goalhanger, nan accumulation institution co-founded by ex-soccer subordinate Gary Lineker that makes nan Rest Is… podcast franchise.
Launched successful 2021 by Neville, The Overlap says it gets much than 38 cardinal monthly views connected YouTube, and it recently announced it had achieved 2.2 cardinal views across each platforms in 2025. The Overlap content spans sports including football, rugby and cricket and is location to instrumentality debates, exclusive interviews and the Stick to Football series. Neville is progressive pinch overmuch of its contented on pinch different erstwhile player-turned-pundits for illustration Roy Keane, Micah Richards and Jamie Carragher. Sky has antecedently aired The Overlap connected Tour, which saw nan 4 return a travel astir nan UK and Ireland.
Neville said: “The Overlap started arsenic an thought that we thought group mightiness for illustration and we went for it. What has happened since past has been a awesome travel and it’s a squad that I emotion moving pinch and I’m incredibly proud to beryllium a portion of. We ne'er thought of it arsenic a business, we conscionable wanted to create thing that group loved and would travel backmost to watch each week. We spot immense maturation imaginable for The Overlap and person spent nan past fewer months successful a strategical finance process and are delighted to have found nan perfect partner in Global to powerfulness america guardant and create ‘The Overlap Network’ pinch nan purpose of becoming a world-leading shot and sports media platform.”
Pitts called The Overlap “one of nan UK’s astir successful and move sports intermezo brands, pinch a hugely breathtaking maturation plan.” “Gary and Scott person done an bonzer occupation building The Overlap and we’re thrilled to invited them and their awesome squad to Global arsenic we embark connected this adjacent shape of maturation together,” he added.
The news follows nan motorboat of Global Studios for video-first podcast content, which came arsenic Global acquired The Fellas Studios precocious past year. Global Studios is location to Global’s podcast slate, including The News Agents and My Therapist Ghosted Me, alongside nan likes of The Fellas, Saving Grace, Pitchside and Bach & Arthur.
