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EXCLUSIVE: Gersh‘s Digital section has promoted 3 and made 3 caller hires.
New additions to nan institution see VP Amron Lopez and supplier Dane Cohen from The Team (formerly Wasserman), supplier Amanda Harris from UTA’s Digital Brand Architects, and coordinator Alondra Pangilinan from The Team. Chinazam Nnorom and Kashia Hormuth, meanwhile, person been promoted to coordinator roles wrong nan division.
The moves travel arsenic Gersh deepens its finance successful creator representation, marque partnerships and digital-first business development. Now location to 22 agents, Gersh Digital has go 1 of nan largest creator practice departments successful nan manufacture and 1 of nan agency’s fastest-growing businesses, helping creators grow their scope crossed entertainment, commerce, publishing, unrecorded events and marque partnerships.
“Gersh Digital has go a awesome motor of maturation for nan agency, and this description is astir strengthening a section that is already competing astatine nan highest level of nan creator economy,” said Gersh President Leslie Siebert. “Under Jade [Sherman]’s leadership, nan squad has built existent momentum crossed talent representation, marque partnerships and cross-platform opportunities. These hires and promotions bespeak our continued committedness to investing successful nan group and infrastructure needed to lead successful this space.”
Sherman, a Senior Partner astatine Gersh who serves arsenic Head of Digital, told us: “The convergence of integer talent, media and commerce is creating wholly caller opportunities for creators, and we’re building a squad designed to thief clients navigate that improvement complete nan agelong term. Amron, Dane, Amanda and Alondra bring heavy relationships and a modern knowing of nan business, and Chinazam and Kashia person each earned these promotions done difficult activity and beardown instincts. Together, they fortify each portion of what we’re building astatine Gersh Digital.”
Amron Lopez antecedently served arsenic Vice President of Talent successful The Team’s Creators division, moving crossed lifestyle, beauty and aesculapian talent. His profession spans CAA, Big Frame, Authentic Talent and Literary Management, and Sixteenth Talent, giving him acquisition crossed accepted representation, integer media and marque partnerships. He will proceed to build a divers roster, including Dr. Charles Puza, Zach Jelks, and Lauren Giraldo, pinch a attraction connected semipermanent partnerships and expanding creators into IP and business ventures.
Dane Cohen began his profession arsenic a voiceover adjunct astatine A3 earlier moving into nan agency’s integer department, which was acquired by Gersh successful 2024. He returns to Gersh arsenic an agent, aft astir precocious serving arsenic Senior Coordinator successful nan Creators section astatine The Team.
While astatine UTA’s integer agency and guidance institution DBA, Amanda Harris served arsenic Senior Talent Manager, moving pinch clients including Olandria Carthen and Fernanda Giménez. She focuses connected building and scaling creator businesses done marque partnerships, dealmaking and semipermanent profession improvement crossed fashion, beauty and entertainment. At Gersh, she will attraction connected positioning talent beyond societal media, driving opportunities crossed world campaigns, ambassadorships and entertainment. She precocious signed breakout creators 4 successful nan 5.
Coordinator Alondra Pangilinan comes to Gersh pinch anterior acquisition astatine UTA, Sixteenth (formerly Whalar Talent), and astir precocious The Team.
Recent signings astatine Gersh Digital see Dylan Kevitch, Taylor Cassidy, and Victoria Garrick Browne. Business highlights see beauty editor-turned-fashion designer Kahlana Barfield Brown’s description of KBB by Kahlana astatine Target pursuing a sellout debut, arsenic good arsenic partnerships secured by nan section for Ariana Madix pinch Sonic and Orgain, Whitney Leavitt pinch Venmo and Hot Ones, Brooklyn Beckham pinch DoorDash, and Jesus Morales pinch Bank of America.
