2 weeks ago
Amid nan tech titans, founders, policymakers and an endless array of AI-powered start-ups astatine Web Summit Vancouver, Bobby Berk made a lawsuit for why reality tv will go much culturally valuable successful an era shaped by societal media and AI.
“The point that reality tv has that nary different genre does is time,” he said. “Those moments that you get erstwhile that disguise starts to travel off, those are nan existent moments of truth that make for astonishing television.”
Queer Eye alum Berk has Junk aliases Jackpot? on HGTV, which follows collectors arsenic they observe nan worth of different collections. He said location will beryllium a premium connected quality contented erstwhile screens are flooded pinch AI-generated fare.
“AI contented is really going to make verifiably quality contented much important,” he said. “Our feeds are filled pinch synthetic faces, voices, stories truthful that it’s pinch existent contented that you cognize it’s an character who really showed up for nan property tour, aliases it’s a unrecorded sporting event, it’s reality television. That contented is going to go much valuable. You’re going to person each this AI contented that’s everywhere. And connected nan precocious extremity of nan spectrum, you’re going to person existent verifiable quality content.”
Berk said he uses AI to activity up and trial ideas for caller shows. “It’s 1 point to let AI to beryllium nan scaffolding that helps you build nan merchandise by figuring retired what will work, what was already retired location successful nan industry, and for unit testing. I’ll usage it arsenic a thought partner,” he said.
“What I put connected television, it mightiness person helped maine building that. I near schoolhouse astatine fifteen, truthful often I will second-guess myself connected really I tin really building something. AI helps maine do that.”
